Licensing Law TopicsLicensing Law
Brazilian backed Irish Business Expands to Tesco
Known and loved for its diverse range of tasty Ale's, IPA's and flavoured beers, as much for its art covered beer cans, the supply of products to Tesco is evidence of the growing popularity of the brand and it's innovative design philosophy. Since its inception in 2020 the brand has steadily grown in popularity. Today the company supplies not only the Irish market but is also exporting to countries such as Italy and Spain from its brewery in Waterford.
Reacting to the news, entrepreneurs and Hopfully Brewing owners Cris Gasparoti and Vilson Mello Junior issued a statement: "The uptake by Tesco is great news for a team that has dedicated itself to a high quality craft beer product range from the date of its incorporation. The supply to a mainstream supermarket marks a significant leap forward in the growth of the company. The owners attribute the success and growth to strong brand identity strategies and online social media promotion. Our unique concept of "tap takeovers" in well known and establised pubs and bars in Ireland has proven our local market engagement strategy as a highly effective exercise.
We would like to thank our Licensing Solicitors Dublin MP Moloney Solicitors for sharing the good news of their clients at Hopfully Brewing Company.
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